caring re-established loyalty




background


A community-based health system, long entrenched in the blue-collar suburbs of Chicago, was losing patients to new competitors encroaching in on their territory.


challenge


Reconnect with the community they have tirelessly served for decades and re-establish the dormant feelings of family, trust and loyalty.


solution


Sponsorship marketing at grassroots levels, supporting the community with ways to stay healthy, in a tone and manner unique to the area.





results


A reversal in lapsed appointments, strong growth in awareness and the re-establishment of strong ties with the community.



case studies in healthcare


anger apathy fear distrust frustration embarrassment


clients past and present



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how do people feel about your brand?


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Take our free brand health screening and find out how healthy your brand is.



Let's start!





mentum

Ten years running, Mentum has specialized in healthcare marketing. But they also have strong vitals in other areas like food, beverages and education as well.

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3840 Cadella Circle
Naperville, IL 60564-9552, US
P: (630) 862-9747

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